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Candidates applied using the portal
Marketing for Universities
Internet Marketing
Internet Marketing
Specjalizujemy się w marketingu skierowanym dla instytucji szkolnictwa wyższego. Działając od kilku lat na rynku edukacyjnym, zidentyfikowaliśmy potrzeby grupy docelowej a także samych uczelni, co pozwoliło nam na zbudowanie oferty specjalnie dla Ciebie.
W naszej ofercie skupiamy się na wykorzystaniu szerokiej gamy narzędzi marketingowych, aby tworzyć spójny obraz działalności uczelni w Internecie. Naszą współpracę staramy się budować długoterminowo - od całorocznej kampanii wizerunkowej po intensywną promocję podczas trwania procesu rekrutacji.
Zakres naszych działań dobieramy do potrzeb Twojej uczelni. Wybierając spośród kampanii organicznej na mediach społecznościowych, kampanii reklamowych na Facebooku, Instagramie, YouTube, Google, Twitterze, e-mail marketingu, czy kampanii remarketignowej, staramy się maksymalizować efekty Twojej obecności w Internecie.
Internet Marketing
Webup! specializes in internet marketing for higher education institutions. Acting within Educational Market over last couple of years helped us identified the needs of its target group as well as universities, which allowed us to prepare a personalized offer for you.
In our services we focus on using the vast range of marketing tools, in order to build coherent online presence of the university. We strive to base our cooperation on the long-term, starting from year-long image campaign, to the more intensified promotion during the recruitment.
The range of our services is personalized to the university’s needs. Choosing among the organic social media campaign, ads on Facebook, Instagram, Youtube, or remarketing campaigns, we aim to maximize effects of you online presence!
Analysis
Promotion
Configuration
Audit
I fully recommend the company because of its professionalism, effective communication, creativity and the ability to accurately assess customer needs.
Marta Nagłowska
Jan Dlugosz University
Audit
We prepare an audit which allows us to understand your past online activities as well as you needs
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Website audit
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Marketing campaigns audit
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Social media audit
Configuration
We prepare your university for online marketing using tools to optimize later marketing efforts
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Google Tag Manger installation
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Google Analytics installation
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Facebook Ads Manager setup
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Google Ads account setup
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Facebook Pixel installation
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Google Remarketing Tag installation
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Configuration of target groups
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Configuration of remarketing groups
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Configuration of converstion tracking
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Preparation of marketing materials
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Preparation of post layout optimized to every channel
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Planning of posts publications
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Effective use of budget across all channels
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Configuration of ads placement
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Configuration of ads schedule
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A/B tests
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Remarketing campaigns
We prepare posts and ads for your University using chosen marketing channels chosen by you, such as: Facebook, Instagram, Linkedin, YouYube, Google, Twitter
Promotion
Adjust your videos
to the screen size
Analysis & Report
Webup! Continuously analyzes and reports results, in order to maximize effectiveness of the campaigns
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Analysis of the results
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Budget Optimization
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Ad types comparison
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Marketing channel comparison
Pricing & Plans
As part of cooperation, we provide efficient communication thanks to the Monday platform, available in a web browser and mobile application. From one place you can manage current marketing activities, track results, edit, comment, share ideas and comments with the Webup team!
Pricing & Plans
BASIC
199 €/ monthly
monthly subscription
250 €/monthly
website audit
audit of the marketing
campaigns
social media audit
Google Tag Manager
installation
Google Analytics Installation
Google Ads account set up
Facebook Ads account
set up
Facebook Pixel installation
Google Remarketing Tag
Installation
configuration
of target groups
configuration of
conversion tracking
ads configuration
(budget, placement,
schedule)
ads running
(Facebook, Instagram,
Google Ads,
Google AdSense,
YouTube Ads, Linkedin Ads)
monthly reports analysis
dedicated consultant
posts publication
on behalf of university
social media calendar
1 video desktop format/month
marketing budget management
(up to 7 500€/ annum)
PRO
989 €/ monthly
monthly subscription
1 250 €/ monthly
website audit
audit of the marketing
campaigns
social media audit
Google Tag Manager
installation
Google Analytics Installation
Google Ads account set up
Facebook Ads account set up
Facebook Pixel installation
Google Remarketing Tag
installation
configuration
of target group
configuration
of conversion tracking
ads configuration
(budget, placement,
schedule)
ads running
(Facebook, Instagram,
Google Ads, Google AdSense,
YouTube Ads, Linkedin Ads)
monthly reports analysis
dedicated consultant
marketing budget management
(unlimited)
posts publication
on behalf of university
social media calendar
configuration
of newsletter layout
posts publication
on behalf of university
social media calendar
2 videos in all formats/month
remarketing campaign
configuration
of newsletter layout
configuration
of newsletter layout
STANDARD
best offer
489 €/ monthly
monthly subscription
600 €/ monthly
website audit
audit of the marketing
campaigns
social media audit
Google Tag Manager
Installation
Google Analytics Installation
Google Ads account set up
Facebook Ads account
set up
Facebook Pixel installation
Google Remarketing Tag
installation
configuration
of target groups
configuration of
conversion tracking
ads configuration
(budget, placement,
schedule)
ads running
(Facebook, Instagram,
Google Ads, Google AdSense,
YouTube Ads,
Linkedin Ads)
monthly reports analysis
dedicated consultant
2 videos in all formats/month
budget management
(up to 25 000€/annum)
remarketing campaign
configuration
of newsletter layout
We offer personalized solutions for the universities.
